Association GREF
A website redesign for GREF, an organisation promoting education around the world — to modernise its online presence, make information easier to reach, and encourage donations and partnerships.
GREF enlisted me to redesign its website with three goals: a more modern presence, easier access to information for members and beneficiaries, and more donations and partnerships.
I started with quick paper sketches of the key pages to agree on structure before any pixel.
The sketches became wireframes for the main pages — who we are, what we do, news and the directory — then high-fidelity pages.
The final design uses a deep teal palette, real photos from the field and clear calls to action for donations, on desktop and mobile — including a map of projects by country.
Lead with impact: numbers and projects by country come first, so visitors understand what GREF does before they are asked to give.
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